Our world has changed rapidly in the past 30 years. All transactions that we used to do with analog systems or manually are now done via online systems. While using some of the services we receive these transactions free of charge or pay certain fees for some of them. However, all the online transactions we effect leave traces in the digital world and contribute to the data stack.
Every choice, every like, every form we fill out, every order, every comment become a part of this data. We have become a part of the digital world from what we do to our daily habits. So much so that today our world produces an average of 100 zettabytes (ZB) of data per year. When the concept of Internet of Things is included, our whole life turns into a data source. As a matter of fact, when there is so much data, it is inevitable that it will turn into a product.
Companies serving in this field collect data, a new type of asset, on their servers, analyze and report using artificial intelligence and sell them as products. Just as energy resources have been considered the most valuable product since the Industrial Revolution, and especially oil in the past century, it is not difficult to foresee that data will be considered the most valuable product in the future. In other words, data is on its way to becoming a new oil. But unlike oil, it won’t have a problem running out in the future. Because data now provides the fundamental perspective in product and service development and even policymaking. The data-driven approach creates the data economy with the participation of companies. It can even be said that monopolization has begun in this field.
Ten years ago, any list of the ten most valuable firms included oil and gas producers, consumer goods firms, and banks. Today, technology companies that do data traffic dominate the list.
Big Tech, the modern giant technology companies led by The Big Five (Amazon, Apple, Alphabet (Google), Microsoft, and Facebook) have entrenched themselves as the middlemen for access to and exchange of third-party customer data. These five companies alone have hauled in a staggering USD 900 billion of revenue in 2019.
Just as large oil fields were divided among several different companies in the past, today the data economy is heading towards a monopoly. Many technologies and machinery brands such as Samsung, Siemens, and General Electric, which want to have a say in this field, are also trying to become data companies. Because now the internet is an indispensable part of our lives and we leave traces on the internet in every step we take. Therefore, there is a need for a decentralized project that will do business in this area.
What is Cere Network? How it will change the Game
Cere Network is founded by former executives from Amazon, Twitch, D-Link, and Bebo. Cere is backed by Binance Labs, Arrington XRP Capital, Fenbushi Capital and Neo Global Capital, among others.
The Cere blockchain network is hyper-focused on real-world enterprise use cases. Cere’s solutions are easily tailored to meet the context, organizational configuration, business workflows, and market landscape that are unique for each company.
Cere specializes in addressing consumer enterprise needs, similar to how XRP works with banks, but with a clear vision towards full decentralization. The Cere Layer-1 blockchain core anchors an interoperable hybrid network that bridges enterprise chains with fully decentralized public networks like Polkadot and Ethereum.
Cere Network is the first Decentralized Data Cloud platform
Cere Network is the first Decentralized Data Cloud platform optimized for service data integration and data collaboration. While most blockchains are simply distributed ledgers, the Cere network of blockchains allows turnkey hyper-customization of enterprise data ecosystems. Cere aims to be more ethical, more efficient and more interoperable than any of its centralized counterparts.
While most enterprise blockchains are simply distributed ledgers, the Cere DDC platform is built from the ground up to power the new generation of first-party customer data ecosystems. Harnessing similar goals to cloud platforms like Snowflake, Cere’s DDC platform is the first decentralized data cloud platform in alignment with Polkadot, optimized for service data integration and data collaboration.
Taking the enterprise data revolution to the next step, Cere Network DDC has been built for the hyperconnected economy, where the blockchain six pack has been driving unprecedented interest from enterprises, especially as it pertains to transactions, data storage, and industry value chains/revenue models:
1- Distributed shared data over peer-to-peer (P2P) networks reduces single points of failure;
2- Consensus-driven trust cuts out the middle-man;
3- Immutable transactions ensure trust;
4- Hashing-based data ensures integrity and security;
5- Automated smart contracts promote touchless interactions across process chains; and
6- Permissioned and permissionless flavors give enterprise users flexibility.
These six blockchain features are changing the way we think about business transactions, data storage, and even industry value chains and associated revenue models. It is clear that the trend toward Enterprise blockchain adoption is a cross-industry global phenomenon. Banking and financial services were the first mover from an enterprise blockchain adoption perspective accounting for 35%+ engagements, but other industries including supply chain and other industry specific use cases are catching up fast.
Cere DDC is uniquely positioned to leverage blockchain technology, and further innovate within the enterprise data space, and bridge the vast amount of enterprise consumer data and use cases into the decentralized realm through connecting enterprises to the network via its SaaS operations and the Cere Data Science marketplace.
Cere for Enterprises
The following question may come to mind. In which areas can the Cere project be used? The answer is very simple. It can be used in every area where human beings exist. Because it stands out as a project that will save corporate companies from big troubles. It will be a widespread usage network in almost every field from banking to health, from travel to media. In short, all fields that do business with data fall within the working area of Cere Network.
With a robust and experienced team, the Cere network is building secure, industry-focused, cost-effective products that can easily integrate with existing business processes, taking into account the challenges faced by the current Fortune-1000 customer base.
Cere Network External Developer Program
Cere Network has begun the external developer program (EDP) with a selection of evangelists and close relations to securely scale and improve the testnet before releasing it to their wider community. In June they opened up the program, and the responses were overwhelming: within a week they received over 3,000 responses and they currently have over 5,000 developers in the waiting line for the program.
I was one of the few glorious individuals who participated in this program and was also selected. Because the program is designed for developers, it may seem intimidating at first to someone with no previous coding knowledge. However, that is not the case at all. In the program, you are given weekly tasks and you are asked to complete them. However, thanks to the guides prepared by the directors of the program, your job becomes so easy that you just feel like thanking those who prepared it. Also, if you get stuck on a task, the technical people help you instantly. Thanks to the program, you better understand what high-quality background and developers Cere Network has. In addition, you have the chance to be one of the first to see the project they will present to users in the future. The Cere team are releasing weekly incentivization campaigns to keep participants engaged to ensure we are with the project for the long run. I am proud to write these lines today as a Cere Network Developer Program Graduate.
Finally, we live in time when information security and privacy are easy to reach. Although studies in this area increase, it will not be difficult to understand that none of them are cultivated like Cere Network. In addition, it is certain that this blockchain project, which ensures the protection of information security personally and institutionally, will attract the attention of many large companies in the future. Already in the Cere developer program that I recently participated in, I had the opportunity to see firsthand how simple and at the same time safe it is to use this technology. I am convinced we will hear more about the name of the Cere project in the future.
